A news alert is a notification that Google sends when there’s new content related to a search topic you’ve chosen. This can include news articles, blogs and scientific research. You can also filter your results by language and region to narrow your alerts.
News alerts can help you keep track of the latest information in your industry. However, it’s important to be selective about what you monitor. Sticking to trusted sources like AP, Reuters and BBC News helps you avoid information overload. You can also set up alerts for your competitors’ names to stay abreast of their online activities.
Media alerts are an effective way to get the word out about afterschool events and initiatives. Media alerts should include all the essential information to convince reporters that your event is worthy of coverage, including when it’s taking place, where and what reporters will find there. Media alerts are often written in narrative form, but they can be structured as bullet points.
To create a news alert, enter a search topic in the Google search bar and click Create alert. You can also add search operators to refine your alerts, such as minus signs and quotes, to limit the number of emails you receive or to exclude specific terms from your results. Be careful not to set too many alerts because they can quickly overwhelm your inbox. You can edit and manage your alerts by clicking the settings cog icon in the My alerts field, and you can select the delivery time and whether or not you want to get a daily digest of all your alerts.